Now that you've got your SEO cranked up and bringing visitors, you have 3 seconds (actually less on average) to keep that hard earned click to your homepage from becoming another bounce statistic.
READY SET GO!!!
What you do to keep new and returning visitors on-site is called optimizing for retention or simply making the page interesting and relevant. Go a step further by including BASIC SEO into your page improvements and you're really being efficient.
So how do you do that?
Here's one example of an "on-page" optimization that I did for HouseofLeafNBean.com.